Adventures in Comms Aotearoa New Zealand

The Lab.

Experiments in how New Zealand government communication actually works, built from the primary documents. 55,843 press releases and counting. A side project of willedmonds.com.

01 Half-Life Political slogans decay. Thirty years of them, measured: when each phrase arrived, when it peaked, and the exact sentence it died in. 02 The Reading Age of Power Every press release scored for reading difficulty and administered as an eye test. It has never been harder to read your own government. Notes The findings, one page. Every claim with its evidence, method and links to the source releases. 03 Spin Class A field guide to the species of political language. Nineteen classified, with abundance ratings, field marks and live specimens. Two are listed as never recorded. 04 The Waiting Room How long the government takes to answer, agency by agency. Built from its own compliance statistics: 959,685 official information requests since 2015.
Written, designed & built by Will Edmonds willedmonds.com